Machine-free payment
Visitors pay by plate from their phone or a kiosk — no coin machines to empty, vandalise, or repair.
Tourism
Welcome more visitors, protect the place.
Tourist parking is seasonal, remote, and unforgiving: everyone arrives in the same six weekends. Parka runs barrierless ANPR parking at some of the busiest nature destinations in the Nordics — pay-by-plate with no machines, seasonal pricing, and the occupancy data that keeps a destination livable.
Today's capacity
76%
Passes issued
1,420
Wait time
< 2 min
Live destination control
What we help you solve
Seasonal demand, remote sites, real revenue.
Peaks under control
Live occupancy across every site turns bank-holiday chaos into managed overflow and informed pricing.
Revenue for the place
Parking income funds maintenance, conservation, and staff — measured per site, per season, per space.
The destination guide
Parking that pays for the destination.
Proven where tourism is hardest
Parka runs parking at Iceland's flagship destinations — sites like Geysir and Skaftafell — where visitor volumes surge tenfold in season, weather destroys hardware, and there is no attendant for fifty miles. That is the proving ground behind every UK and Irish deployment.
Barrierless ANPR fits how destinations actually work: open entrances, no queues at a beauty spot, and payment that happens on the visitor's phone rather than at a machine in the rain.
Charge fairly, fund visibly
Visitors accept paying for parking when it is effortless and the money visibly serves the place. Pay-by-plate makes payment a thirty-second phone task; the dashboard shows exactly what each car park contributes to upkeep — numbers destination managers can publish.
Local-resident exemptions, member schemes, and generous grace periods keep the community onside while the day-tripper economy pays its way.
Manage the season, not just the site
Occupancy data across every car park shows when each site fills, where overflow should open, and how pricing shifts demand between honeypots and quieter alternatives. Seasonal tariffs are configured once and roll out automatically.
GDPR-first and ISO 27001 certified, working in pounds and euro — one platform for a coastal council, a national trail, or a private attraction estate.
Common questions
How do visitors pay at remote sites without machines?
By plate, from their phone — signage carries a QR code that opens payment in seconds — or at a single kiosk at the main hub. Cameras record visits, so remote car parks need no machines, cash, or barriers.
How does parking work at peak season?
Live occupancy shows every site's state, so teams open overflow and adjust pricing on facts. Seasonal and demand-based tariffs smooth arrivals across hours and sites instead of concentrating them.
Can residents and members park free?
Yes — resident and member plates sit on exemption lists and are recognised automatically. The visitor economy pays; the community doesn't.
What happens in bad weather or poor signal?
Cameras recognise plates at the edge and sync when connected; hardware is built for outdoor, all-season conditions and has been proven in Nordic weather since 2016.
Talk to Parka
See what your destination could do.
Tell us what you are looking for and we will get in touch about how we can help.
Data, revenue, and compliance on one platform
Proven since 2016, no limit on site size
ISO 27001 certified, GDPR first